Most people in the tech world know that development takes as long as a piece of string. But people who haven’t had the experience with tech, often don’t understand how difficult it is to give an accurate development estimate. If you think you’ve read us writing about something similar before, you wouldn’t be wrong. We … Read more
That got us thinking: how many digital problems are caused by simply not understanding the technology? How many people are settling for second best, or working with clunky old websites that aren’t doing them any favours simply because ‘better the devil you know’? How much better would people’s experiences with – and results from – … Read more
By Heather Sheppard. Let’s start with an introduction. Hi! I’m Heather (no, not the Sox Heather. Another Heather. I swear it’s a coincidence – Sox doesn’t force its freelancers to take the name ‘Heather’. This company isn’t like a 2023 Wezzcountry version of ‘The Heathers’. I promise). I’ve been working as a freelance writer for … Read more
By Heather Sheppard. As we write this, the Screenwriter’s Guild of America is on strike. The writers of all your favourite shows have downed pencils and taken up placards, refusing to write another word until studios and networks heed their demands. They want several things, not least of which is fair recognition and pay for … Read more
If you have been following Sox Digital at all over the past couple of years, then you will have no doubt heard that we help with cloud software. Well, for the foreseeable future, we’re going to stop offering it as a primary service. That’s not to say we aren’t prepared to help if a project … Read more
“Everyone says I need to write blogs and make posts on different social media platforms, but what the hell am I meant to write about?” There are a few tricks you can use if you want to get more website visitors. One is through writing blog posts, and another is through promoting your site on … Read more
Copy drives conversions, and other reasons why you should hire a copywriter… Writing web copy is easy, right? It’s just a case of sticking together words about your brand. And who better to choose those words than you, the brand leader? Trust us. In most cases, a copywriter is better than you. That’s not a … Read more
Building websites and general development activities are notoriously difficult to give time estimates for. Ask most developers and they’ll tell you that estimates are often a pain in their backsides. But, understandably, everybody always wants to know how long things are going to take. There’s nothing wrong with that at all. We all expect to … Read more
This week we’re talking about something a little controversial… Best practice vs best value in development. Anyone who’s spent any significant time around developers and coders, often hears the phrase “best practice”. In the industry, there are generally accepted guidelines. These cover how to approach and solve problems, write code, and deliver a product or service. … Read more
Every business has at least one amazing software tool they couldn’t do without; Sox Digital is no different. Here are our top four: 1. GIMP No, you didn’t read that wrong. GIMP or GNU Image Manipulation Program is an open source equivalent to Adobe Photoshop. It’s not quite as intuitive as Photoshop, and has a … Read more