That got us thinking: how many digital problems are caused by simply not understanding the technology? How many people are settling for second best, or working with clunky old websites that aren’t doing them any favours simply because ‘better the devil you know’? How much better would people’s experiences with – and results from – … Read more
Don’t get us wrong, a website is essential for your business. Even the simplest of one-pagers are often better than no website at all. But if your business is struggling, a new website alone may not be the answer to your problems. While having an online presence is crucial in today’s digital age, it is … Read more
If you’ve got a website, especially one on something like WordPress, you’ll have hosting. Website hosting is a small fee you pay – usually monthly – so that your site has somewhere to live and can be accessed online. (For a more detailed explanation, including a handy analogy, check out our previous blog post here.) … Read more
We’ve been working with a really fantastic customer recently who had a shedload of amazing content that just didn’t fit on their regular pages. There was also so much of it that it was almost “information overload” – but it was a bit too important to get lost across blog posts. So we suggested they … Read more
Chances are if you’re reading this, you’re probably the owner of a small business. If you’re not already on LinkedIn, it’s definitely worth looking into. It’s a powerful social networking platform that’s great for building and maintaining professional relationships. Whilst it can seem impossible – because it’s pretty huge – if you break it down … Read more
We’ve spoken before about SEO, and how it can big up visibility for your business. This time, we thought we’d get a bit more granular. Because we know that a lot of our clients are strong South West businesses looking to attract local custom, we thought we’d let you into the secrets of local SEO. … Read more
If you’ve ventured into the world of digital business promotion, it’s likely that you didn’t get far before hearing the term ‘SEO’. SEO stands for ‘Search Engine Optimisation’, and it’s something you need to know at least a bit about if you want your business to be visible and locatable online. The problem is that … Read more
Marketing your small business can be tricky. It’s hard to shout about how great you are, and sometimes it can feel like you’re throwing all of your marketing efforts into The Void. It seems like a no-brainer but it’s important to understand who your ideal customer is. And this can massively help you in your … Read more
When we’re asked for free advice, we’ve noticed the subject of a “user journey” has been coming up a lot. We tend to explain it as and when needed, but we felt it was perhaps time for a blog article about it. A user journey on a website is the path that a user takes … Read more
For our very first blog post of 2023, we want to share our top tip for small businesses. After a nice long Christmas break, it can feel hard to get back into the swing of things – the Christmas chocolate’s still calling you from that Roses tub under the coffee table, and your body clock … Read more