Forget Charles, content is king. If you want to get ahead on the internet, you need good content. ‘Content’ basically refers to anything postable. Blogs are ‘content’, as are graphics, videos, podcasts, articles, social media statuses etc etc etc. But it’s more than that. Content is how you show your audience who you are and … Read more
By Heather Sheppard. Let’s start with an introduction. Hi! I’m Heather (no, not the Sox Heather. Another Heather. I swear it’s a coincidence – Sox doesn’t force its freelancers to take the name ‘Heather’. This company isn’t like a 2023 Wezzcountry version of ‘The Heathers’. I promise). I’ve been working as a freelance writer for … Read more
By Heather Sheppard. As we write this, the Screenwriter’s Guild of America is on strike. The writers of all your favourite shows have downed pencils and taken up placards, refusing to write another word until studios and networks heed their demands. They want several things, not least of which is fair recognition and pay for … Read more