How to focus your marketing efforts where they’ll be most appreciated. Brace yourself for a hard truth: if you’ve ever shared your thoughts to an audience – online, in a public speaking context, or even loudly in a pub after a few pints, 10% of that audience hated it. Don’t worry, you’re not alone. 10% … Read more
We recently wrote about the top 4 things to consider with an eCommerce site, and the fourth item we mentioned was “be there with your customer support.” In this fourth point, we mentioned our support desk of choice – so, this week, we’re going to explore the 5 pros and cons of Freshdesk. No matter … Read more
If you sell a product, you may well have thought about getting yourself an online shop (otherwise known as an “eCommerce site”). Earlier this year, we wrote about the pros and cons of two of the most popular platforms for eCommerce: Shopify vs WooCommerce. In this post, we’re going to be covering the top 4 … Read more
Unless you’ve been living under a rock for the past ten years (we know we use that phrase a lot. We like it. Can you tell?), you’ll have noticed how social media has really taken off. It’s not just a tool to keep you connected to your old school friends, it can also be a … Read more
It’s safe to say that e-commerce (online shops) has never been bigger. These days, if you’re not selling online, you’re missing out on an enormous revenue opportunity. Most people in the business of selling products know they should be selling online, and two of the biggest store fronts available today are WooCommerce and Shopify. Unless … Read more
In the ever-evolving digital world, where attention spans are fleeting and competition is fierce, a well-crafted landing page has, without a doubt, become the linchpin of online success. Whether you’re promoting a product, service, or just trying to capture leads, the landing page serves as your digital storefront—an initial point of contact with potential customers. … Read more
That got us thinking: how many digital problems are caused by simply not understanding the technology? How many people are settling for second best, or working with clunky old websites that aren’t doing them any favours simply because ‘better the devil you know’? How much better would people’s experiences with – and results from – … Read more
Don’t get us wrong, a website is essential for your business. Even the simplest of one-pagers are often better than no website at all. But if your business is struggling, a new website alone may not be the answer to your problems. While having an online presence is crucial in today’s digital age, it is … Read more
It’s no secret that in 2023 your website can be one of your most important business tools. If you disagree, you should probably check out this super short article. If you’re thinking about getting yourself a new website, then it’s worth knowing that there are better times than others to do it. To be clear, … Read more
If you’ve got a website, especially one on something like WordPress, you’ll have hosting. Website hosting is a small fee you pay – usually monthly – so that your site has somewhere to live and can be accessed online. (For a more detailed explanation, including a handy analogy, check out our previous blog post here.) … Read more